2014 - WILD by DSQUARED2 wins GQ Award

It's official - the expressive men's fragrance WILD by DSQUARED2 has won the prestigious GQ Care Award in the Audience Award category, making it the most popular men's fragrance chosen by 40,000 GQ.de readers. The style magazine for men GQ honored the best men's products at an exclusive dinner at "The Grand" restaurant in Berlin. WILD is an evolution of DSQUARED2's fragrance journey, inspired by and created from the elements of nature. Following in the footsteps of the debut fragrance He Wood and its successor Potion, Wild opens a new fragrance chapter for DSQUARED2 that explores the desires of men and their connection to nature and the city life around them. This mysterious and desirable concept is also found at the heart of DSQUARED's DNA: a man's freedom to express his sensuality and deepest desires.